Our Vision

To be acknowledged global leader and preferred partner in helping our clients in the world’s rapid evolving tobacco and financial markets with unmatched expertise. To leverage on existing trade cooperation between Zimbabwe and the East through consolidation of our position on the booming Chinese market and contribute towards the restoration of the country’s agro-based economy by reducing the national balance of payment (B.O.P.)

Our Mission

To be a company which combines its people, technology, management systems, and market opportunities to achieve profitable growth while providing fair returns to its shareholders, and also to be a market leader by providing quality products and superior services to our customers, while learning from their feedback to set even higher standards for our products.

Our Promise Globally

We will play our role in creating employment for tobacco-oriented youth through training and enabling individuals to start their own businesses throughout the country. We aim to provide best in class services at each of the moment of the truth in our operating units globally. Currently we are looking for joint ventures and business alliances with some of the world’s biggest tobacco buyers which automatically reflect our forward -looking strategy of improving customer value through improvements in productivity.

Our values

Underlying everything we do and everything we believe in is a set of our core values. These guide us to deal with every aspect of any issue we might encounter in our personal and professional lives. These values help us grow inside and outside, personally and as an organization.